Services

Qualitative Research
Focus Groups
Extended Sessions
One on one interview
Evaluation of Advertising Materials
Product and Package Testing
Consumer Habits
Internal Employee Research
Observation studies
In-depth personal Interviews
Image studies
Role Playing
Mystery Shopper

Quantitative Research
Attitude and Usage Studies
Market Segmentation Analysis
Product Testing
Packaging Studies
Advertising Recall and Evaluation of Creative Materials
Concept Tests
Corporate Image Studies
Customer Satisfaction Surveys
Trade Research Customized Surveys:
Habits and Attitudes Studies
Product and packaging Testing
Purchase Driver Analysis
Consumer Needs assessment
Pricing Research

Research Sectors
Consumer Products and Services
Environmental Issues
Tourism
Travel and Leisure
Political
Advertising and Marketing- Branding and Strategic Planning
Sensitive Issues – AIDS/Family Planning/Adult Diapers
Public Sector- Government, Education, Associations and Non Profits
Telecommunications
Business Services and Administration
Banking and Financial Services
Insurance Services
Gaming
Energy and Resources
Food and Beverage
Public Opinion